Tasked with the redesign of the visual identity and development of new web and mobile applications for SevenBee, a premier property management platform.
The SevenBee app seamlessly connects landlords, property managers, and tenants through secure and centralized communication, streamlining the management process. The new design and app mark a significant milestone in the company's journey, and was excited to play a role in this next chapter of growth and success
During the initial stages of the project, our objective was to discover a symbol and conceptual metaphor that encapsulated the vital yet unseen connection between human life and activities. We sought a representation that was both grounded and dynamic, one that embodied the essence of SevenBee. Our search and abstraction led us to the paper clip, a simple yet powerful symbol that perfectly conveyed our desired message.